Bilal Ahmed Chohan
Assistant Professor
- NUST Business School
- 0092908531
Summary
Academic Background
MSc
(Marketing) University of Surrey
September 29, 2008 - November 27, 2009
Honours and Awards
Publications
Intrusive, Irritating, Ignored: Understanding Gen-Z’s Resistance to In-Stream Advertising
September 03, 2026
Future Business Journal - Accepted
Moderating Role of Customer Engagement and Social Media Marketing Activities on Consumers Purchase Intention: A Conceptual Framework
April 23, 2026
International Journal of Academic Research in Business and Social Sciences - Volume 16 , No. 4, Pages 774-784
Conferences
Lecturer
Fatima Jinnah Women University
January 17, 2012 - January 01, 2013
Lecturer
Army Public College of Management Sciences
December 17, 2010 - December 17, 2011